Data-backed creative production

We're a full-service creative strategy and decentralized content studio. Your creatives go through a meticulous process designed by seasoned performance marketers.

From ideation to final delivery - we create direct response ads with ROAs at the forefront of of our strategy.

Creative reporting is our love language 💙 Test our ads, feed us the stats so we can revise and optimise to hit your KPIs.

A content solution designed for scaling

By working with us, you have a dedicated performance creative team. We work closely with your media buyers to set up an effective feedback loop. You test our ads and feed us the stats, so we can revise and optimise to hit your KPIs


In-Depth Creative Research & Strategy

We analyse your current ads, your competitors and your target audience to outline the creative strategy and match your brand with the perfect content creators.


World-Class Performance Creative Execution

We shoot, script, and edit content following performance design best practices. You approve or we revise and your ads are ready to go live!


Continuous Testing and Iteration

Creative reporting is our love language 💜 We analyze each creative with custom metrics to understand what worked and what didn’t. Our creative strategists develop a hypothesis and start working on the next batch of creatives for your media buyers to test.

Our Performance Creative Workflow

How Does It Work?

There’s nothing like true love 💙

8 out 11 content creators yielded profitable advertising results. Some UGC creatives were really good and we would like to double down on them. Captivating UGC creatives are essential for us to scale this season.

Kendall Shawn

So far so good. I think Sophia is doing a really good job. She seems to think a bit more outside the box (so far). The quality of her videos have been really good.

CEO · Body Sculpt

We've been very pleased with the quality of the content coming in, and at this point, we're ready to discuss signing on for an additional month of your services.

I'd like to start the process now so that we can have a seamless transition from the current engagement right into the next round of content.

For the next round, we'd like to upgrade to the level of service that includes TWO posts per day for 30 days

Andrew Bernstein
CEO · Kinder Beauty

We are loving the content so far. The mix of aesthetic and educational is a great balance.

Tessa Gavia
Head of Marketing · VitaCup

Since the day we started collaborating with Profit Escalation, our journey has been nothing short of phenomenal. Max, Jenna, Sol, and the entire team are not only a pleasure to work with but are also exceptionally skilled in delivering results on Facebook. Their creatives have consistently driven remarkable sales, making campaigns highly profitable. If you're serious about performance marketing and want the best in the business, don't miss the opportunity to partner with them.

Heod of Sales
CMO · Akila

Profit Escalation is an absolute powerhouse. Their creation of powerful UGC ads for us consistently ranks as our top-performing creative content. Highly recommending working with them.

Sanjay Kotari
Head of Sales · Beauty Kitchen

Our growth owes much to Profit Escalation. High-quality ad creative production is hard to come by, and we hit the jackpot with them. Not only did they deliver assets promptly, but the performance exceeded our expectations. Their contribution was instrumental in scaling last year.

Joaquin Cruz

Frequently Asked Questions

You ask, we answer

Profit Escalation is a data-driven creative strategy and content production studio. We exist to help brands and agencies create, test and iterate ads to scale Facebook and Tiktok successfully. We take care of everything - mapping out your creative strategy, scripting ads, hiring content creators, shooting and editing. You tell us what you need, and we'll deliver ads ready to go live.

Yes. You have one revision round after delivery.

A revision is any correction of the ad during the final editing phase. A revision does not include reshooting the content. But don't worry! You will be involved every step of the way - you will approve the content creators, the creative strategy, and review ad outlines before we shoot.

An ad concept is an overarching “Big Idea” that captures audience interest, influences their emotional response and inspires them to take action. It's essentially the main message of the ad.

A hook is the first few seconds of the ad. It's also called the "scroll-stopper". We deliver each ad with 3 different hooks, so you can split different ways of capturing your audience's attention while still conveying the same overall message.

This will allow you to test multiple ad concepts, and drill down to further iterate and optimize your ad creative for performance.

Yes. All our creators are US based.

Yes. Please contact us via chat or schedule a call with our team on the Book A Call link above and we'll create a content package designed for your specific goals.

Absolutely. If you have a very specific brief or a detailed script you would like us to use, we will bring your vision to life.

We are only happy if you are. Want creators to reshoot a content piece? No problem, we can do that at no extra charge

Research by Nielsen Catalina Solutions suggests that creative impact explains up to 50% of ad results variance, and yet most agencies and media buyers focus their efforts on media buying tactics and overlook the importance of ad creatives.⁣⁣⁣ ⁣⁣⁣
Percent sales contribution by advertising element:⁣⁣⁣
Context 2%⁣⁣⁣
Recency 5%⁣⁣⁣
Targeting 9%⁣⁣⁣
Brand 15%⁣⁣⁣
Reach 22%⁣⁣⁣
Creative 47%⁣⁣⁣ ⁣⁣⁣

You now have a content studio and a team of performance design experts on demand. Getting better ad creatives to boost your ROAs has never been easier.

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